SIP success: Design Futures’ festive pop-up shop raises nearly £500 for Sheffield Children’s Hospital Charity

Design Futures raised nearly £500 for Sheffield Children’s Hospital Charity at their festive pop-up shop last month, selling products the packaging design consultancy had designed the packaging for as part of the Sheffield Innovation Programme.

John Kirkby and his team within the University’s design consultancy, Design Futures, have been supporting local businesses across the region and providing packaging expertise as part of the Sheffield Innovation Programme which has received funding from the European Regional Development Fund (ERDF).

The team has supported 49 companies, engaging with a variety of businesses in the Sheffield City Region in the last year.

The Sheffield Innovation Programme was set up to encourage academics and businesses to collaborate on entrepreneurial projects in 2016. The aim is to boost regional economic growth in the Sheffield City Region by fostering relationships between SMEs and academics at both of the city’s universities.

Read the full story on the SHU Media Centre here.

John Kirkby is Creative Director of Sheffield Hallam University’s commercially focused product and packaging design consultancy group Design Futures.