Our high-impact campaign “Where it all begins” was launched earlier this month to enhance our reputation as an institution known for the quality and breadth of our cutting edge applied research and our world-class partnerships which impact significantly on the community and our student’s experience.
The campaign builds on the creative thinking behind our support for the Grand Départ of the Tour de France and the ‘Where it all begins’ campaign.
Animations showcasing these messages are on giant video billboards in St Pancras, Kings Cross and Leeds train stations as well as on Sheffield Parkway from 9 June. From 30 June the outdoor posters will appear again on key sites along the Tour de France route.
To read the case studies behind the messages and to see the animations please visit www.shu.ac.uk/beginnings